17 Apr 2011

On Saturday I dressed all in white. I embraced the rain and cold with my friends Nuren and Sonja, and we headed to the Orlando Towers in Soweto.

We walked into the dilapidated Turbine Hall and were delighted with the graffiti on the walls, the plants growing where they shouldn't, and the sound of the rain dripping in puddles on the floor as we followed the arrows to met up with Stacey and all the other dreamers.

Sonja and the sign to dream

We all met to be part of a historic portrait taken by New York photographer Justin Tellian, as part of the DREAMERS project. As we celebrated our power to dream, so Justin captured that energy in a series of photographs.

He and his team have been travelling around the world in a spirit of collaboration, capturing portraits of dreamers and spreading the message of: DREAM!

And dream we did!
Nuren and Telana in the portrait set up

Onematchstick is a dream I have of helping entrepreneurs to get their dreams of their businesses off the ground. It’s part of my bigger dream for us all, that we can find ways to express our inner potentials through our own personal creations, in whatever expression we choose – from entrepreneurs creating their businesses, to writers writing their words, to parents raising healthy and happy children, to managers uniting teams to reach targets, to singers elevating their voices, to runners breaking their personal best records, to artists sharing their art, to us all expressing our love to those dear to us.

Justin has been capturing dreamers in photos in Brooklyn, Mexico-City, Berlin, Black Rock City and Tokyo. Johannesburg was the last international city before he takes one last portrait in New York, and then shares the photos with the world in October this year.

Jose and Justin share with Sonja and I their message behind the DREAMERS Project, and it's a message worth sharing:

(view youtube video here)

Dreamers unite! Fly the flag and tell us, what is your dream?

Jose with the dream flag

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